8similar ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our services.
1. Introduction
Welcome to 8similar. We are committed to protecting your personal information and your right to privacy. If you have any questions or concerns about this privacy notice, or our practices with regards to your personal information, please contact us.
When you visit our website and use our services, you trust us with your personal information. We take your privacy very seriously. In this privacy notice, we seek to explain to you in the clearest way possible what information we collect, how we use it and what rights you have in relation to it.
2. Information We Collect
We may collect the following categories of information:
2.1 Information you provide directly
- Communications you send us (for example, when you email us or contact us via our contact page), including your email address and the content of your message
- Any feedback or information you choose to provide about our recommendations or site experience
2.2 Information collected automatically
When you visit our website, we may automatically collect certain information about your device and usage, including:
- Browser type and version
- Operating system and device characteristics
- IP address and approximate location derived from IP
- Pages visited, time spent on pages, and navigation patterns
- Referring website addresses
2.3 Information from third parties
We may receive limited information from third parties, such as:
- Aggregated analytics and performance metrics from analytics providers
- Advertising performance and attribution data from advertising partners, such as Pinterest, where their tags are enabled
- Affiliate attribution information from affiliate networks/retailers (for example, that a click or purchase was attributed to our link)
3. Cookies and Tracking Technologies
We use cookies and similar technologies (including affiliate, analytics, and marketing tags such as the Pinterest tag) to operate our site, understand usage, measure advertising performance, and track referrals. For full details, please see our Cookie Policy.
For users in the UK and EEA, certain cookies require consent under applicable ePrivacy rules (for example, the UK's Privacy and Electronic Communications Regulations (PECR)). You can manage cookie preferences via your browser settings.
4. How We Use Your Information
We use the information we collect to:
- Provide, operate, and maintain our website
- Improve, personalise, and expand our website
- Understand and analyse how you use our website
- Develop new products, services, features, and functionality
- Measure advertising performance and support retargeting where permitted
- Track affiliate link clicks and conversions
- Respond to enquiries and provide support
- Help prevent fraud, abuse, and security incidents
5. Information Sharing and Disclosure
We do not sell your personal information for money. We may share limited information with third parties in the following situations:
- Service providers: Hosting, analytics, and email delivery providers who process information on our behalf
- Advertising partners: To measure advertising performance and support retargeting where permitted, including Pinterest
- Affiliate partners: To support referral tracking, commission attribution, and fraud prevention
- Legal and safety reasons: Where required by law, to respond to lawful requests, or to protect rights and safety
6. Legal Basis for Processing (UK GDPR)
Where UK data protection law applies (including the UK GDPR and the Data Protection Act 2018), we process personal information on one or more of the following legal bases:
- Consent: For example, where required for certain cookies or marketing
- Legitimate interests: For example, running and improving the site, preventing fraud, measuring performance
- Legal obligation: Where we must comply with applicable laws
7. International Transfers
If you are located in the UK or EEA, your information may be processed in countries outside the UK/EEA (for example, where our service providers operate). Where required, we use appropriate safeguards for such transfers.
8. Data Security
We implement reasonable technical and organisational measures designed to protect your personal information. However, no method of transmission over the Internet or electronic storage is 100% secure.
9. Data Retention
We retain personal information only for as long as necessary for the purposes described in this policy (for example, providing the Service, meeting legal obligations, resolving disputes, and enforcing agreements). We may retain aggregated or anonymised information for longer.
10. Your Rights (UK and EEA)
Depending on your location, you may have rights over your personal information. If you are in the UK/EEA, these may include the right to access, correct, delete, restrict, object, and (where applicable) data portability.
You also have the right to lodge a complaint with the UK's supervisory authority, the Information Commissioner's Office (ICO). Learn more at ico.org.uk.
11. US Privacy Rights (including California)
Depending on where you live in the United States, you may have additional privacy rights under state laws. For California residents, these rights may include: knowing what personal information we collect and share, requesting deletion/correction (where applicable), and opting out of certain disclosures that are considered "sale" or "sharing" under California law.
8similar does not sell personal information for money. However, some activities (such as certain analytics, advertising, or affiliate tracking technologies) can be considered "sharing" under some laws. You can request to opt out by adjusting cookie preferences and contacting us.
To exercise privacy rights, contact us at hello@8similar.com.
12. Children's Privacy
Our website is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13.
13. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will post the updated policy on this page and update the "Last updated" date.
14. Contact Us
If you have any questions about this Privacy Policy, or want to exercise your privacy rights, please contact us at hello@8similar.com.